PowerFrame — AI Receptionist for Service Businesses | Every Call Answered, Every Job Booked
BUILT, LAUNCHED & MANAGED FOR YOU IN 14 DAYS

Every call answered.
Every job booked.
Not hired.
Installed.

PowerFrame is an AI receptionist for local service businesses. It answers every call and text — nights, weekends, mid-job — qualifies the caller, and books the appointment straight into your calendar. When a call needs a human, it hands off to you instantly. Built, launched, and managed for you in 14 days.

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✓ 14-day install guaranteed ✓ 30-day money-back ✓ No revenue clawback
2:47 AM5G ●●●●
B
Bob's HVACiMESSAGE · RESPONDED IN 8 SEC
My AC just died. House is 85 degrees. Can someone come today?
Hi Sarah — sorry about the AC. I can get you on the schedule. Is this residential or commercial?
Residential. 2,200 sqft
Mike, our senior tech, can be there at 8 AM. $89 service call. Lock it in?
Yes please
THE RESEARCH Leads answered in 5 min qualify 21× more · HBR Service calls that go unanswered UP TO 40% · Forrester Missed callers who never call back 85% Avg. yearly loss to missed calls $75K · BIA/Kelsey iMessage open rate vs SMS 92% / 20% THE RESEARCH Leads answered in 5 min qualify 21× more · HBR Service calls that go unanswered UP TO 40% · Forrester Missed callers who never call back 85% Avg. yearly loss to missed calls $75K · BIA/Kelsey iMessage open rate vs SMS 92% / 20%
00 · THE DEMONSTRATION

The system, in motion.

90 seconds. No talking head, no stock music, no "welcome back to the channel." Just the system answering a real call, hitting a real lead, and booking a real appointment.

REC · 00:00:00 THE DEMONSTRATION 01 / 01
1920 × 1080 · 24 FPS POWERFRAME 00:01:30
NO SCRIPT · NO PAID ACTOR · NO POST-PRODUCTION · JUST THE SYSTEM WORKING
01 · WHAT IT DOES

One receptionist. Ten jobs.

A great front desk does ten jobs. Most service businesses staff one of them, forty hours a week. PowerFrame is one AI receptionist trained on your business — your pricing, your scripts, your calendar — doing all ten, around the clock. No hiring cycle. No turnover. Live in 14 days.

01
THE RECEPTIONIST

24/7 Phone Answering

Picks up every inbound call in under 3 seconds. Handles evenings, weekends, holidays, lunch breaks. Sounds human. Never puts a caller on hold. Never calls in sick.

  • Books straight into your calendar
  • Transfers emergencies to a human instantly
  • Handles all 50 states and Spanish
02
THE RESPONDER · iMESSAGE

Blue-Bubble Lead Reply

Hits every web form, iMessage, SMS, Instagram DM, and email in under 10 seconds. iMessage open rates run 92% — five times higher than green-text SMS. Leads contacted inside five minutes convert 21 times more.

  • iMessage first, SMS fallback for Android
  • Responds in the same channel they used
  • Personalized per inquiry, not a template
03
THE QUALIFIER

Lead Scoring & Routing

Asks three to five qualifying questions and scores every lead one to ten across five factors. Routes hot leads straight to closing. Nurtures warm ones. Filters tire-kickers out of your life.

  • Fast-tracks emergencies automatically
  • Flags hot leads to your phone in real time
  • Your team only sees qualified work
04
THE ESTIMATOR

Instant Range Quotes

Generates ballpark pricing on the spot based on job type, scope, and urgency. Kills the biggest friction point in service sales — the "we'll get back to you" black hole.

  • Closes 3 to 5× more than "we'll call you back"
  • Configured to your pricing, not generic data
  • Flags ambiguous jobs for human review
05
THE CLOSER

Objection Handler

Handles "that's too expensive," "I need to think about it," "I need other quotes" — with your vertical's proven playbook. Never pressures. Removes friction. Books the appointment before they hang up.

  • Vertical-specific scripts for HVAC, legal, dental, roofing
  • Escalates to human below confidence threshold
  • Close rate trained on your own wins
06
THE BOOKER

Calendar + Confirmations

Locks the appointment into your existing calendar (ServiceTitan, Jobber, Housecall Pro, GHL, Google). Sends instant iMessage and email confirmation. Triggers the reminder sequence.

  • 48h / 24h / 2h reminder cadence
  • Reschedule link on every message
  • Hands off to Dispatcher for tech assignment
07
THE DISPATCHER

Smart Tech Assignment

Assigns every booked job to the right technician. Matches skills, proximity, workload, availability. Prevents double-booking. Optimizes drive time so you run more jobs per day.

  • Emergency override for urgent work
  • Capacity warnings before you overbook
  • Routes stay tight, drive time drops
08
THE REVIVER · iMESSAGE

Dead Lead Resurrection

Works through the graveyard in your CRM — the leads your team forgot about. Hits them on iMessage with a reason to come back. Every dead lead is ad spend you already paid for.

  • Reactivates 6 to 24 month old leads on autopilot
  • Books warm ones straight into the calendar
  • Works leads you already paid to acquire
09
THE CHAMPION · iMESSAGE

Past Client Re-Engagement

Reopens the conversation with past clients at the right interval for repeat work. Your last project was their best referral source — if anyone asks for it. This agent asks.

  • Maintenance reminders per service type
  • Seasonal re-engagement (spring tune-up, winter prep)
  • Referral asks triggered at moments of satisfaction
10
THE REPUTATION AGENT · iMESSAGE

5-Star Review Builder

Sends a review request by iMessage at the exact moment a customer is happiest — job completed, payment cleared. Routes unhappy feedback to you privately so you can fix it before it goes public.

  • Pushes 4 to 5 star reviews to Google and Yelp
  • Intercepts 1 to 3 star feedback for private resolution
  • Asks at the moment of peak satisfaction, every job
GROWTH · THE FRONT OFFICE · MOST POPULAR
All ten jobs. Built, launched, managed for you in 14 days.
Website, receptionist, revival, reviews — one flat monthly. White-glove onboarding. Month-to-month after the initial term. See all three plans →
$1,497setup
$997/mo flat
Start the install →
02 · BUILT FOR YOUR VERTICAL

Not a generic bot. Pre-trained per industry.

Every vertical gets a snapshot pre-configured for its specific objections, pricing norms, compliance requirements, and emergency routing. Your estimator knows HVAC ballparks. Your closer knows legal ethics rules. Your qualifier knows what a Class IV roof means. No "training the AI on your business for six months." Day one it sounds like you've been running in this industry for a decade.

HVAC
HOME SERVICES

Plumbing · HVAC · Electrical

Emergency-triage priority routing, same-day scheduling logic, warranty questions, equipment-age qualification, Manual J familiarity. Knows the difference between a tune-up, a repair, and a full system replacement.

  • Emergency vs. routine dispatch rules
  • Residential + commercial triage
  • Seasonal re-engagement (spring AC, fall heat)
The HVAC playbook →
LAW
LEGAL SERVICES

Law Firms · Solo Practitioners

Conflict-check awareness, ethics-compliant language, case-type qualification, retainer range quoting, intake-form integration with Clio and MyCase. Never gives legal advice. Always discloses AI when asked.

  • PI, family, estate, corporate verticals
  • Statute-of-limitations urgency routing
  • Ethics-compliant outbound messaging
The legal playbook →
DDS
DENTAL + MEDICAL

Dental · Med Spa · Medical

HIPAA-adjacent (handles non-PHI only: scheduling, reminders, reviews). Insurance verification routing, recall recare scheduling, new-patient intake, no-show recovery. Never collects or transmits protected health information.

  • Recare reminder cadence per service
  • Insurance verification triage
  • Private unhappy-feedback routing
The dental playbook →
ROOF
ROOFING + EXTERIOR

Roofing · Siding · Storm Restoration

Storm-chase lead qualification, insurance claim awareness, ACV vs. RCV vocabulary, inspection scheduling with ladder assist + drone options. Hot lead escalation during storm events in your service area.

  • Storm-response priority routing
  • Insurance claim conversation flow
  • Free inspection booking logic
The roofing playbook →
SPA
MED SPA + AESTHETICS

Med Spa · Aesthetics · Wellness

Treatment package consultation, membership model explanation, package-based pricing, before-and-after review generation routed to Google and Instagram. Handles reschedules around downtime requirements.

  • Membership vs. single-service qualification
  • Package pricing ranges by treatment
  • Instagram DM integration
The med spa playbook →
RE
REAL ESTATE + MORTGAGE

Agents · Brokers · Lenders

Buyer vs. seller qualification, pre-approval routing, Fair Housing compliant language, showing-scheduling, CRM integration with Follow Up Boss + kvCORE + Chime. Dead lead revival on 6-18 month old buyer leads.

  • Buyer / seller / investor triage
  • Fair Housing compliant scripts
  • Lender partner handoff
The real estate playbook →

OTHER VERTICALS

Auto repair. Landscape. Pest control. Pool service. Cleaning. Locksmith. Flooring. Kitchen / bath remodel. Moving. If your business runs on inbound leads and service appointments, there is a snapshot for you. If not yet, we build one.

03 · THE MATH

Move the sliders. See what's already gone.

Most operators track two leaks: missed calls and slow response. They have two more they do not: dead CRM leads rotting for 18 months, and past clients who quietly moved to a competitor. PowerFrame plugs all four. The math does not forgive you for not looking.

$10,125
MONTHLY REVENUE LEAKING · NOW
$121,500LOST ANNUALLY
10×vs. $997/MO
MISSED CALLS / SLOW RESPONSE$10,125
DEAD LEAD RECOVERY$11,250
PAST CLIENT REPEAT$9,000
04 · BEFORE AND AFTER

Same day. Same leads. Different outcome.

What a week looks like inside a service business with a single receptionist — versus the same week with PowerFrame on the phones.

Moment
Without PowerFrame
With PowerFrame
Sat · 2:47 AM
VoicemailSarah's AC dies at 85°. Calls you. Gets your voicemail greeting. Calls the next HVAC on Google. You never knew she existed.
Mike booked for 8 AMReceptionist picks up in 3 sec. Responder texts confirmation. Booker locks 8 AM with Mike. $890 job saved. You sleep.
Mon · 10:14 AM
42-minute replyMeta ad form submits at 10:14. Sarah gets an email at 10:56. By then she's filled out three competitor forms. 80% gone.
8-second iMessageForm hits. Responder sends iMessage in under 10 sec. Qualifier asks 3 questions. Estimator quotes range. Closer books the appointment.
Wed · All day
Rotting in CRMThe lead from 8 months ago sits untouched. So do the 500 others. Your team is busy. Nobody will ever call these people back.
Revived and bookedReviver works the graveyard on iMessage. 50 reactivations per week. Two book for Tuesday. One repeats in 3 months. Ad spend paid twice.
Fri · 5:30 PM
Never askedHappy customer pays the invoice. Your tech says "if you loved us, leave a review." Customer says "sure." Never does.
5-star on GoogleReputation Agent sends review request by iMessage at payment-clear. Customer posts a 5-star. Triggered at happiness peak. Every job.
Next quarter
Called competitorFormer customer, 14 months silent, has a new problem. Forgot your name. Googles it. Calls the first result.
Booked repeat workChampion hits them on iMessage with a seasonal check-in two weeks before they need it. Books repeat. $1,200 job the competitor never sees.
05 · THE DATA

The research. Every agent earns its salary.

You are not the first to look at this data. You are the first in your vertical to install the system that makes it irrelevant. Every number below is the reason one of the ten employees exists.

HARVARD BUSINESS REVIEW
21×
Leads contacted within 5 minutes are 21 times more likely to qualify than those contacted after 30 minutes.
SOLVED BY: THE RESPONDER
FORRESTER · INVOCA
40%
Up to 40% of service-business calls go unanswered. 85% of missed callers never call back.
SOLVED BY: THE RECEPTIONIST
SERVICETITAN
27%
Average no-show rate across home services. The documented fix is a 48h / 24h / 2h reminder cadence — built into every PowerFrame booking.
SOLVED BY: THE BOOKER
RETENTION RESEARCH
67%
Of repeat revenue comes from customers who never received a single follow-up after their first service.
SOLVED BY: THE CHAMPION
BRIGHTLOCAL
88%
Of consumers read reviews before hiring a local service. Rating below 4.0 cuts contact rate by half.
SOLVED BY: THE REPUTATION AGENT
BIA / KELSEY
$75K
The average small service business loses $75,000 per year to missed calls and slow response alone.
SOLVED BY: ALL TEN
06 · WORKS WITH YOUR STACK

Your tools stay. PowerFrame writes to them.

PowerFrame is not a replacement CRM. It is the workforce that finally uses the CRM, calendar, and billing systems you already pay for. Every agent reads and writes to your existing stack. No data migration. No rip-and-replace. No "can we use both for six months while we transition."

CRM + FIELD SERVICE
ServiceTitan · Jobber · Housecall Pro · GoHighLevel · HubSpot · Salesforce · Zoho · Clio · MyCase · Follow Up Boss · kvCORE · Chime · Dentrix · Eaglesoft · Open Dental
READS AND WRITES NATIVELY
CALENDAR + SCHEDULING
Google Calendar · Outlook · Apple Calendar · Calendly · Acuity · SimplePractice · NexHealth · ServiceTitan Dispatch
TWO-WAY SYNC · REAL-TIME
COMMUNICATION + REVIEWS
Twilio · Retell · ElevenLabs · Apple iMessage · Google Business · Yelp · Facebook · Instagram · Angi
VOICE + iMESSAGE + DM
PAYMENT + BILLING
Stripe · QuickBooks · Xero · Wave · Square · Invoice2go · Housecall Pro Payments · ServiceTitan Payments
COLLECTS · ATTRIBUTES · REPORTS

DON'T SEE YOURS? WE ADD INTEGRATIONS IN 5 DAYS →

07 · VS. EVERY ALTERNATIVE

The alternatives do not compete. Here is why.

Four options every operator considers. Three of them cost more and do less. One of them is PowerFrame.

PowerFrame
Growth
Human
Receptionist
Answering
Service
Atlas Blue Do Nothing
Monthly cost$997$4,200+$300–800$997+$0
Hours covered24/7/36540 hrs/wk24/724/7None
iMessage channel
Response time8 sec~minutes~30 sec3–60 secNever
Dead lead revival
Past client re-engage
Review generation
Done-for-you tier available
Website built + managed
Time to deploy14 days4–8 weeks1–2 weeks7–14 days
Calls in sick / quits✓ Never✗ Quarterly~✓ Never
08 · PRICING

Three plans. Published prices.

No "request a quote" games on the plans most operators need. Pick the level of front office you want. Every plan installs in 14 days, guaranteed.

Tier 1 · Basic
The Website
Get found. Get every call answered.
$497/ MO
+ $997 one-time setup
  • Professionally built, mobile-fast website — live in 14 days
  • AI receptionist answers every call, 24/7
  • AI text-back on missed calls
  • Books straight into your calendar
  • Call transcripts + summaries
  • Emergencies transferred to you instantly
Start with Basic →
Tier 3 · Done-For-You
The Operating System
We run your entire front office and growth. You run the jobs.
Custom
Value-priced · book a call
  • Everything in Growth, plus
  • Fully custom website
  • Paid ads built + managed (Google + Meta)
  • Full SEO / GEO — rank in Google AND ChatGPT results
  • Complete agent suite
  • Dedicated account manager + weekly calls
  • White-glove everything
Book a call →
EVERY PLAN: 14-DAY INSTALL GUARANTEED · 30-DAY MONEY-BACK · NO LONG CONTRACT AFTER INITIAL TERM
09 · FOUR GUARANTEES

Four guarantees. Zero risk.

The reason most operators delay is not cost. It is fear. Fear the AI sounds fake. Fear it will not deliver. Fear they will be stuck paying for something they cannot use. These four guarantees remove all of it.

01
14-day install, or it's free.
If your 10 AI employees are not live and taking calls within 14 days of contract signing, your first month is on us. Every delay is on our clock.
02
30-day money-back.
If the system is not operational within 30 days of going live, full refund. Setup fee, monthly, everything. No questions. No clawback. You keep every lead we booked for you.
03
Zero revenue clawback.
Every dollar of revenue PowerFrame recovers during your subscription is yours — forever. We never claw back earned revenue on cancellation. The money you made with us stays made.
04
Month-to-month after term.
Six-month initial term to cover the setup investment. After that, month-to-month. Cancel anytime with 60 days notice. No automatic renewals. No long contracts. No exit penalties.
10 · WHAT OPERATORS ASK

The questions every owner asks. Straight answers.

How is this different from Atlas Blue?

Atlas Blue is a front-office agent suite. PowerFrame covers the same ground — every call answered, every lead replied to, revival, reviews — at a comparable price, and pairs it with the thing most service businesses are still missing: a professionally built website, done for you, in the same 14 days. One install, one invoice, one team managing both.

Why not just hire a receptionist?

A receptionist costs $4,200/month fully loaded, works 40 hours, and quits every 18 months. PowerFrame covers the whole front desk 24/7/365 from $497/month, trained on your business, with zero turnover.

We already have a CRM. Do we need this?

A CRM stores contacts. PowerFrame answers, qualifies, quotes, books, revives old leads, and requests reviews — writing everything back to the CRM you already pay for (ServiceTitan, Jobber, Housecall Pro, GoHighLevel, HubSpot).

Will it sound robotic?

No. Trained on your scripts, your pricing, your objection handling. Modern voice and text AI is indistinguishable from a well-trained receptionist in most conversations. If a customer asks whether they are talking to AI, the agent discloses. Otherwise it sounds like a professional member of your team. Book a walkthrough and hear it live before you sign anything.

Why iMessage and not just SMS?

iMessage open rates run 90%+ versus roughly 20% for SMS. iPhone users get blue bubbles with typing indicators and read receipts; Android users fall back to SMS automatically.

What if the AI makes a mistake?

It escalates to a human the instant confidence drops below threshold, and every account has a Client Operations Manager reviewing calls weekly. Each correction becomes a permanent test case, so the same mistake does not ship twice.

How fast do I see results?

Day 14: phones answered, missed calls texted back, bookings flowing into your calendar. From there the system compounds — every call is logged and reviewed, and every fix becomes a permanent test case, so it gets measurably better at your business every week. Revenue impact depends on your call volume: the calculator above runs on your numbers, not ours.

Is PowerFrame TCPA and HIPAA compliant?

TCPA: yes — opt-out language on every outbound message, DNC lists respected, consent captured at form submission, and outbound time-gated per FCC rules. For HIPAA-adjacent verticals, PowerFrame handles only non-PHI touchpoints (scheduling, reminders, review requests) — it never collects, stores, or transmits protected health information.

What does the 14-day onboarding actually look like?

Days 1–3: discovery — scripts, pricing, CRM and calendar access. Days 4–10: build — website up, receptionist configured, number provisioned. Days 11–13: 100+ simulated test conversations and staff training. Day 14: go-live, with daily check-ins week one and active management after.

What if I want out?

See Guarantee 02 and 04. 30-day money-back if the system is not operational. After the 6-month initial term, month-to-month with 60 days notice to cancel. No revenue clawback, ever. Everything documented in the MSA signed at install.

Michael Judd, Founder of PowerFrame and Master Power
MICHAEL JUDD FOUNDER · OPERATOR
THE OPERATOR · BUILT IN PUBLIC

Built by Michael Judd. Operator to operator.

Michael is the operator behind Master Power and the 79-agent ecosystem documented in public at masterpower.ai. PowerFrame is not built by a software company that happens to work with service businesses. It is built by an operator who has watched the same five revenue leaks drain service businesses over and over, then documented every fix.

Every agent prompt, every pricing mechanism, every operating decision is published as it is built. You can audit the builder before you sign the contract. There is no "proprietary black box." The 50+ agent XML prompts, the P.O.W.E.R. framework, the diagnostic scoring logic — all public.

79
AI AGENTS
DOCUMENTED
60K+
WORDS OF
PUBLIC PROMPTS
5
PILLAR
FRAMEWORK
— Michael Judd
11 · NEXT MOVE

Stop losing leads tonight.

Five minutes. Fifteen questions. See your exact monthly leak and the plan that fits it. No sales call. No spam.

Take the diagnostic
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